OnTarget Partners offers an approach to direct marketing that’s radically different from older styles. A lumpy is direct marketing that can dramatically improve your direct mail response rates and help you realize a huge return on investment. It’s called a lumpy because it is curiously “lumpy” as opposed to traditional “flat” mail. A lumpy literally stands out from the typical clutter. Today, buyers have become immune and resistant to advertising. Old fashioned, run-of-the-mill direct mail no longer works. The only way to ensure that people notice, open and respond to your mailing is to get their attention in a unique way. That’s what a lumpy does more successfully than any other direct marketing system out there. OnTarget can be thought of as lumpy experts. From design to delivery, we have you covered. We have managed over fifty lumpy marketing campaigns to date and have achieved significant marketing ROI in doing so.