Ed Trachier, CEO
Ed is Chairman of the holdings company Business Solutions Group, LLC, and operates as CEO of OnTarget Partners, an international marketing and research firm, MedSys Group Consulting, a national healthcare technology consulting firm, and Genesys Group, a solutions-oriented technology consulting firm. Ed is an experienced entrepreneur, having founded his first company in 1995. An alumnus of the University of Dallas, a 1991 graduate of the Constantin College, and a 1992 graduate of the Graduate School of Management, Ed lives in Dallas, Texas, where he is a founding member of the Subiaco Academy Foundation, serves on several boards, and sponsors the business plan writing contest for the Center for Entrepreneurship at the University of Dallas.
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Scott Bratcher, VP of Operations
Scott Bratcher is the Vice President of Operations at OnTarget Partners and has been with the company since 2004. Scott is responsible for developing the expertise, discipline, and infrastructure necessary to support each Client’s customized prospecting and customized research needs. Scott’s experience in building and leading demand creation functions has significantly increased the number of new customers for our Clients through integrated database marketing, lead generation, inside sales, and CRM technology.
Since joining OnTarget, Scott has designed and executed hundreds of direct marketing campaigns that have resulted in millions of dollars of closed revenue for OnTarget’s clients. His marketing success stretches across multiple industries including finance, telecommunications, retail, technology, insurance, and publishing. Prior to OnTarget, Scott amassed over a decade of experience in various marketing and sales positions.
Scott earned a Bachelor’s of Science degree in Finance from Texas A&M University. He is very active in community organizations and resides in Frisco, TX with his wife Laura and son Brayden.
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Jeff Fischer, Marketing Director
Jeff Fischer is the Marketing Director of OnTarget Partners and has been with the company since early 2005. Jeff is responsible for the marketing execution strategy for some of OnTarget’s strategic Clients. Some of these responsibilities include public relations, planning, marketing database administration, publications, and event coordination. Jeff also assists in direct marketing activity, as well as the continual training of team members assigned to strategic accounts. Jeff’s skill and execution have been critical in keeping the sales pipeline filled for these Clients, thereby assuring an ongoing, profitable relationship with OnTarget.
Over the last year, Jeff’s efforts have led to satisfied Clients in the following verticals: enterprise software applications; document and content processing; information technology outsourcing; ERP and CRM Implementation; ERP and CRM hosting; data and data solutions; and software analytics.
Jeff’s ten-year, prior professional experience includes marketing research for the retail energy field, residential and commercial real estate sales, and the founding of a residential mortgage business.
Jeff holds both a marketing BBA and a general-business MBA from The University of Texas at Austin. Jeff is an active member of Temple Shalom, and lives with his wife, Karen Hart, in Dallas.
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