Creating a Sales Value Proposition
This is the number one thing that will determine whether people will listen to you, read your email and meet with you. Sometimes called a value proposition but at Convince we believe, with todays internet empowered prospect, the word value is far too woolly. In sales today, weve got to get to the heart of the matter and prospects arent convinced by talk of value that may, or may not, be realised.
So whats going on?