Improving Sales Presentations
When it comes to the classic elevator pitch, many of us feel inadequate. And no wonder, its a pretty tough challenge. How do you capture the essence of what you do, why your company is great, and how you provide superior value in a quick and memorable sound bite? Especially when our audiences are increasingly cynical and attention-challenged.
Recently, I was introduced to a free sales pitch tool called The ValuePitch, created by Wisdom Link founder Jon LoDuca. The toolset is one of the most innovative methods Ive ever seen for helping entrepreneurs craft a powerful and unique pitch without a gimmick or a script. This is a really strong tool for making that creative leap.
According to LoDuca, the problems with most of our elevator pitches are the following. READ MORE>>>