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4 Ways to Measure Coaching Effectiveness – Sales Executive Council

 Increasing Sales Effectiveness

If you ask a sports fan whether the new team coach is driving results, a simple tally of wins and losses, and an analysis of some tell signs like player confidence will fetch you a prompt reply. But, unfortunately assessing the impact of coaching on sales results is not that simple despite its ability to improve sales performance by up to 19%.


Source: Sales Executive Council

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