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3forward and LeadLife Solutions Partner to Offer Lead Lifecycle Automation

DALLAS  – January 7, 2010 – 3forward, (www.3forward.com), announced today they have partnered with LeadLife Solutions, (www.leadlife.com), a marketing automation company, and have begun including their lead management services in their Sales Transformation Model for B2B sales organizations. 3forward provides turnkey and customized services which help companies find and create leads, increase wins and accelerate sales.

3forward's Sales Transformation Model bundles Sales Readiness, Lead Generation and Sales 2.0 services together to help companies accelerate top of the funnel lead creation, qualification, nurturing and conversion.   Incorporating LeadLife into this offering allows 3forward to offer their clients even greater lead generation results along with valuable web-based marketing analytics and visitor tracking.

"Nearly every company we talk to ranks improving lead generation as a top sales priority," commented Dan Hudson, president of 3forward.   "Adding LeadLife to our Sales Transformation Model greatly improves lead identification, qualification and conversion.  It also improves targeting and typically lowers cost per lead," Hudson added.

"We are excited to be working with 3forward and feel our partnership will be extremely successful." said Lisa Cramer, president of LeadLife.  "With our software's ability to score, nurture and track leads along with our experience in delivering lead management best practices, I feel our services will complement 3forward's sales leadership expertise and their programs for sales acceleration."

The two companies are delivering a complimentary webcast on leading practices for Finding, Creating and Managing Leads, on Thursday, January 21 at 1:00 PM EST.  Executives from both companies will provide lessons learned, helpful suggestions and recommendations on all aspects of lead lifecycle management.

To register for this free webcast, visit: https://www2.gotomeeting.com/register/232360403

 

About Us:

About 3forward www.3forward.com

3forward helps companies find and create leads, increase wins and accelerate sales.  Our services are designed for small to large B2B sales organizations and companies wanting to improve revenues.  3forward also provides expertise to CEOs and leadership teams interested in market entry and anchor client strategies, improving sales organization performance and implementing prospect intelligence, insight and research programs.

About LeadLife www.leadlife.com

LeadLife Solutions, Inc. is a provider of on-demand lead management software that enables B2B marketers to automatically track, score, prioritize and nurture leads. With LeadLife's flexible and intuitive software you can increase the value of your lead generation dollars online/offline, qualify sales leads, shorten sales cycles and increase your marketing ROI. At LeadLife it's not only about leveraging automation, but also delivering lead management best practices to increase marketing and sales success. For more information on lead management and our best practices, please visit www.leadlife.com or call 1-800-680-6292.

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