I was on the telephone last week with a prospect, conducting an introductory and exploratory call, and I received a request for information from him. He had been to our website, reviewed our information, had a good understanding about what we do, and liked our approach. Very politely, he asked me not to overload him with collateral. He wanted something basic that he could share with others within his company…business unit directors that would work directly with us using marketing’s (his) budget.
Truthfully, it had been about a year since I had updated our “one-pager”!
I noticed immediately how much our business had changed in the recent past. We have grown our client base dramatically, and our number of employees. We have changed our messaging and solution offerings, to better match the marketplace’s needs. We have been awarded recognition as one of Dallas-Fort Worth’s fastest growing companies. It was an eye-opening experience to see these changes in print.
So, here it is, the complete and updated OnTarget Partners Corporate Profile…all in one page:
A special thanks to Adam Linscomb, who helped me create this.
Please let me know what you think. I hope you like it.
Ed can be reached at 214-618-4960, or via email at firstname.lastname@example.org.